The Fascinating World of Marketing: THE OLD FOX WITH ITS NEW TRICKS

The Fascinating World of Marketing: THE OLD FOX WITH ITS NEW TRICKS:

In the recently released movie Cocktail Deepika Padukone plays Veronica (remember Archie Comics?): glamorous, sexy, yet feminine and stunning at all times. For her, the dress mantra is: the skimpier, the sexier. All the time, she shows off one or the other part of her body to her advantage. Her hair is of an auburn/coffee shade and is puffed up with a volumizer. Her body is always glowing with a bronzer. As a fashion trendsetter she mixes & matches patterns, adorns adventurous silhouettes and chooses unusual designs & labels. All accoutrements – from her hair clips to handbags to shoes – make a style statement by standing out in colour and design. 

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